Current:Home > MarketsKylie Jenner Is Ready to Build a Fashion Empire With New Line Khy -Profound Wealth Insights
Kylie Jenner Is Ready to Build a Fashion Empire With New Line Khy
View
Date:2025-04-15 05:11:52
Kylie Jenner has entered a new style era.
The Kardashians star has already built a beauty empire with her own eponymous cosmetics line, and now she's ready to take the fashion industry by storm. On Oct. 25, Kylie announced her new clothing line Khy, which will offer a variety of luxury items at a seemingly accessible price point (with everything is under $200).
"Khy is a homage to the limitless possibilities of fashion," the 26-year-old said in a statement. "We are breaking down barriers and will redefine the meaning of a fashion brand, with creativity and quality at a better price."
Khy's inaugural launch features 13 pieces, including faux leather pants, coats, tops and other outerwear, which range from sizes XXS to 4X. And while this collection was designed in collaboration with Namilia, the brand plans to partner with other creatives for future releases.
As she put it, "I wanted to make Khy a platform for our customers to have the opportunity to experience fashion through new designers and brands."
And although Kylie's new line is connected to big sisters Kim Kardashian and Khloe Kardashian's respective fashion brands—SKIMS and Good American—as she partnered with the same company that oversees their clothes, the Kylie Cosmetics founder made it clear that she's carving her own path.
"The whole line is really inspired by my personal wardrobe," Kylie told WSJ. Magazine in the November Innovators Issue, "and the different moods that I'm in."
At the end of the day, the reality TV star noted that her style choices are, well, her own.
"Creatively I have such a strong vision of what I want to look like and what I want to do and what I want to wear," she said. "There's really no one telling me what to do."
Ultimately, fashion shouldn't make you miserable. In fact, it's a philosophy Kylie has applied to her business practices.
"I never get too stressed about these things because...fashion is supposed to be fun," she told the magazine. "We're playing dress-up."
With that, keep reading to see Kylie's evolution over the years.
Sign up for E! Insider! Unlock exclusive content, custom alerts & more!veryGood! (2)
Related
- Mets have visions of grandeur, and a dynasty, with Juan Soto as major catalyst
- 2 young sisters apparently drowned in a Long Island pond, police say
- NASCAR Atlanta live updates: How to watch Sunday's Cup Series playoff race
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Mountainsides
- Brianna LaPaglia Reveals The Meaning Behind Her "Chickenfry" Nickname
- Cottage cheese is more than its curds: Get to know the health benefits
- Nicole Kidman Announces Death of Her Mom Janelle After Leaving Venice Film Festival
- Commanders QB Jayden Daniels scores first career NFL touchdown on run
- Rams vs. 49ers highlights: LA wins rainy defensive struggle in key divisional game
- Tyreek Hill is briefly detained for a traffic violation ahead of Dolphins’ season opener
Ranking
- Romantasy reigns on spicy BookTok: Recommendations from the internet’s favorite genre
- Pamela Anderson on her 'Last Showgirl' dream role: 'I have nothing to lose'
- Caitlin Clark on Angel Reese's season-ending wrist injury: 'It's definitely devastating'
- Will Ja'Marr Chase play in Week 1? What to know about Bengals WR's status
- Meta donates $1 million to Trump’s inauguration fund
- Who are Sunday's NFL starting quarterbacks? Caleb Williams, Jayden Daniels to make debut
- Mega Millions skyrockets to $800 million. See the winning numbers for September 6 drawing
- Eagles extinguish Packers in Brazil: Highlights, final stats and more
Recommendation
McKinsey to pay $650 million after advising opioid maker on how to 'turbocharge' sales
Kendrick Lamar to Perform at 2025 Super Bowl Halftime Show
You can get a free Krispy Kreme Original Glazed doughnut on Saturday. Here's how.
Mother of Georgia shooting suspect said she called school before attack, report says
The Louvre will be renovated and the 'Mona Lisa' will have her own room
County official pleads guilty to animal cruelty in dog’s death
Can Falcons rise up to meet lofty expectations for fortified roster?
'Beetlejuice Beetlejuice' spoilers! Let's unpack that wild ending, creative cameo